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Business Communication: Process and Product
by Mary Ellen Guffey

Publisher: South-Western College Pub
Publish Date: 2007-12-20
Format: Hardcover , 640 pages
isbn-10: 0324542909 isbn-13: 9780324542905
Edition: 6th



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Editorial Review

BUSINESS COMMUNICATION: PROCESS AND PRODUCT is a market-leading text that gives instructors the most current and authoritative coverage of communication technology and business communication concepts while retaining a concise, logical 16-chapter organization. Written by award-winning author Mary Ellen Guffey, the 6th edition provides unparalleled instructor and student resources to help instructors plan and manage their courses. With the book's 3 x 3 writing process, coverage of recent trends and technologies in business communication, and an unmatched ancillary package, you and your students will find that teaching--and learning--business communication can be enjoyable and easy.